The role of video in search ads: How to leverage YouTube in your search ad strategy in 2023

Video is becoming an increasingly important component of digital marketing, and search ads are no exception. As consumers continue to consume more video content, it’s crucial for businesses to incorporate video into their search ad strategy. One platform that offers a wealth of opportunities for video advertising is YouTube. In this article, we’ll explore how […]

How to name your Google Ads Campaigns

Google Ads Naming Convention

In this Blogpost, you will learn how to structure Google Ads Accounts in terms of campaign naming. This will help you to manage and navigate through your campaigns and ad groups. In case you find some value in this or think I am missing something feel free to leave a comment in the End! Why […]